Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.:465 Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual.:661,672 Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement or "ad" for short.

Types of advertising media

Advertising media is an important domain in business and advertising. With the passage of time, there have been several ways in which ads are being showcased and can be communicated to customers. There are different types of advertising media present. Depending upon various parameters like budget, reach, customer preferences etc companies can choose the required advertising media and help boost their brand. Some of the most important types of advertising media are:

• Broadcast media (Television, Radio)
• Print Media
• Online Media
• Outdoor Media
• Mobile
• Specialty Media
• Other forms

Name Boards & LED Sign Board

• 3D Letter Signage
• Architectural Signage
• Glass Signage
• LED Signage
• Metal Letters Signage
• Glow Sign Boards
• Shop / Office - Name Boards & Signage
• Neon Signage
• Prohibition Signage
• Reception Sign
• Slim Light Signage
• Unipole Sign / Billboard Signage
• Front Light Name Boards
• Back Light Name Boards
• Acrylic Name Boards